Email marketing & CRM for EU SMBs
Pricing checked on 2 November 2026 (see notes). Prices and plans change often — always confirm on the official site before buying.
To reach and keep customers, many businesses start with an email-marketing tool and a lightweight CRM. Two popular options: Brevo (formerly Sendinblue; billed by email volume rather than by number of contacts) and HubSpot (a broad CRM/marketing platform with a capable free tier).
At a glance
| Tool | Free plan | Entry paid plan | Good for | Source (checked 2 Nov 2026) |
|---|---|---|---|---|
| Brevo (formerly Sendinblue) | Yes — Free ($0), ~300 emails/day | From ~$9/mo (indicative) — billed by emails sent, not contacts | Email/SMS marketing on a budget | brevo.com/pricing |
| HubSpot | Yes — Free CRM (up to 2 users, 1,000 contacts) | Starter from $7/seat/mo (annual); higher month-to-month — see official page | Teams wanting CRM + marketing + sales in one platform | hubspot.com/pricing/crm |
Note on Brevo pricing: we could not auto-read Brevo’s official pricing page; the figures above are indicative, compiled from the provider and third-party sources on 2 Nov 2026, and Brevo prices by monthly email volume. Please confirm current pricing on Brevo’s official page before deciding.
Our take
If your priority is affordable email/SMS campaigns, start with Brevo’s free plan. If you want a single platform that grows from a free CRM into marketing and sales, HubSpot’s free tier is a strong starting point. We recommend on fit and value, not commission.
Try Brevo (free plan) → See HubSpot →
These links currently point to each provider’s own page (no affiliate program is active yet); see our disclosure.